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Strategic Partners

For platforms serving the
Nordic SMB ecosystem.

GoRabbit is not necessarily a product you resell. For established SaaS platforms, we can be a strategic building block — through integration, white-label at scale, or other commercial frameworks.

By introduction · Direct dialogue · NDA available

This page is not for individual advisors or smaller agencies. That is well covered by our Partner Programme and White Label track.

It is for accounting, ERP, banking and vertical platforms already serving thousands of Nordic SMBs — organisations evaluating how marketing might be embedded into their own value chain rather than appear as yet another subscription their customers must keep track of.

We enter such conversations by introduction, sign mutual NDAs where appropriate, and take the time to understand what kind of collaboration genuinely makes sense for both parties. There is no signup form here — just an email address and the intent to have a serious conversation.

Possible frameworks

Three models. Equal — not a ladder.

Which model suits you depends on strategy, ownership, and how deeply you want to embed marketing into your core product. We choose together.

01 · Integration

GoRabbit as a service inside your platform

Your customers order marketing from your own interface. GoRabbit pulls relevant data from your system and delivers the campaigns. You receive a share of MRR.

  • Lowest barrier to entry of the three
  • End customer sees only your brand at point of order
  • Modular API integration — no full rebranding required
  • Revenue share per active end customer
Suits: platforms with large SMB bases
02 · White Label at scale

Your brand, your offering, our engine

You build a marketing product under your own brand, powered by GoRabbit. Wholesale pricing, volume tiering, multi-tenant architecture. You invoice the customer directly.

  • Full rebranding — logo, domain, email, reports
  • Volume tiering that rewards scale
  • You set the end price and own the margin
  • Your own customer admin and first-line support
Suits: actors with own product team
03 · Strategic alliances

Frameworks beyond the standard models

For deeper collaboration — market exclusivity, joint venture on a new segment, co-investment in shared functionality, or other commercial structures that work for both parties.

  • Tailored frameworks per case
  • NDA and structured dialogue from the start
  • May combine elements from models 01 and 02
  • Handled at senior level on both sides
Suits: strategic conversations
What we bring to the table

What a platform actually gets access to.

GoRabbit EcoSystem III was designed with integration and white-label in mind from day one — not as a retrofit.

Architecture

Multi-tenant from the ground up

Each end customer has its own instance and its own data. No mixing of customer registers. Designed to operate thousands of customers under one partner without collisions.

Operations

EU/EEA-hosted, GDPR by design

The entire solution runs in Germany and Norway. No US hyperscalers. Data location and roles documented per customer. DPA template available.

AI stack

No lock-in to a single vendor

Modular AI architecture — OpenAI and Anthropic via API, can be swapped or extended without rebuilding the engine. Deliberate choice to avoid strategic dependency.

Modular build

Activate only what you need

CoreRabbit plus selected add-on modules (Hunter, Match, Dialog, FollowUp, Shop, Service, Control). Can be exposed partially or fully depending on the form of collaboration.

Data ownership

The customer owns their data — we own the engine

Clear separation: the end customer owns their customer data. The WarmUp layer and self-learning engine belong to the platform and are not shared across customers.

Scalability

Built for Nordic SMB volume

Failover, scalable operations, and an operating model designed to handle large customer portfolios. Tech-pitch available for technical evaluators.

Who this is for

Platforms already close to the SMB.

We do not name companies we do not have agreements with. These are the categories from which strategic partners typically come — if you recognise yourselves here, the conversation is worth having.

Accounting & payroll

Cloud accounting platforms with daily touchpoints to the SMB owner.

ERP & business systems

Broader business systems for mid-market SMBs — often with open integration platforms.

CRM & sales platforms

Nordic CRM actors with SMB DNA — marketing is a natural complementary engine.

SMB banking & fintech

Banks and fintechs with dedicated SMB surfaces and ecosystem ambitions.

Vertical SaaS

Verticalised platforms (real estate, trades, health, transport) with large customer bases.

Telco & digital infrastructure

Operators delivering infrastructure and digital services to Nordic SMBs.

Domains, web & hosting

Players who have built large SMB customer bases around the digital foundation.

Industry associations & networks

Organisations with trust and membership in established SMB segments.

How the dialogue works

No form. Direct conversation.

We take such enquiries seriously and proceed thoroughly. The expected path is a brief intro call, mutual NDA where relevant, and then structured dialogue on possible frameworks.

Open to collaboration at every level

Send a short note about who you are and what kind of collaboration you have in mind. We respond within a few business days and arrange an initial conversation at senior level.

Contact
partnerships@gorabbit.no
Response time
Within 2 business days
NDA
Template available on request
Write to us →

We treat enquiries in confidence. For technical evaluations we have a separate tech-pitch with architecture details, security model and operations documentation — sent on request.

Other tracks

Not quite the right level?

We have two simpler tracks for smaller actors.